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Peggy M. Parks, AICI CIP, CPBS

Ambassador of Corporate Civility

The Parks Image Group

Business Etiquette and Corporate Civility Experts
serving company, leadership and staff
Peggy M. Parks, AICI CIP, CPBS
Contact The Parks Image Group today and let us help you:
  • build corporate credibility and staff confidence; and
  • ensure that your employees at every level of the company represent your corporate brand and message, both internally and when they interact with the public.

Personal Branding 101

Want to invest wisely in your business? Invest wisely in your personal brand. And keep the thread running throughout all the components of your personal brand building, from visual to verbal/non verbal communication, collateral and marketing material and business protocol. Peggy offers five affirmative steps you can take to build your personal brand:

  1. Always dress appropriately. Impeccable grooming sends an irrefutable message to the world of how you value yourself. You never have a second chance to make a great first impression. And remember that everyone with whom you come into contact is a prospective client.
  2. Always communicate as if you were auditioning for a movie part. Keep your verbal and nonverbal communications consistent with your personal brand. Walk and talk as if you own the world, and you just might find that you do.
  3. Strive to be a professional in everything you do. When you walk out the door, zip up your “professional suit.” No matter how you feel or what curveballs life has thrown that day, show the world that you’ve got it all together.
  4. Pick up an etiquette book. You may be surprised at what’s couth and what’s not. Practice your skills at home, and they’ll become second nature.
  5. Hire professionals. Don’t cut corners when it comes to marketing tools; prospective clients often see your marketing tools before they meet you. And don’t underestimate the importance of personal branding; hire an image consultant to help you leverage your personal brand.

Successful entrepreneurs recognize that branding is as personal as a signature and as significant as positive cash flow. Whether you’re Nordstrom or the small, corner boutique in North Salem, Massachusetts, you’ll benefit from analyzing your brand, scrutinizing your brand and probing your brand until it defines you and what you have to offer. It gives “brand new” a whole new meaning!

Business Etiquette Training

“Etiquette” may be a foreign word but it should be understood and practiced by anyone wishing to succeed in business. Etiquette essentially is a set … Read More

What Others Are Saying . . .

Peggy is an absolute joy. She became a part of our team for one day in helping them to have a better understanding of etiquette, manners and social norms. She presented this with humor, patience and determination. I highly recommend Peggy and the services she can bring to a team. Thanks Peggy!

~Jim McCutcheon, LIC Chief Executive Officer, HighGrove, LLC

Peggy customized training for our organization that fit perfectly with the messages we were trying to convey to our employees. She is a dynamic speaker that uses personal stories to help educate and entertain her audience. I would be pleased to work with Peggy again!
~Jennifer Caraballo, Senior Director of Human Resources at Girl Scouts of Greater Atlanta, Inc.

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Expert business etiquette and corporate civility consultant in Atlanta Georgia serving clients throughout the Southeast.
© 2012 - 2023  Peggy M. Parks, AICI CIP, CPBS •  Post Office Box 52066  •  Atlanta, GA 30355